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	<title>Comments on: Simplicity still the key to effective marketing in an increasingly complex, regularly interrupted and noisy world</title>
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	<link>http://justanother24hours.com/public-relations/simplicity-still-the-key-to-effective-marketing-in-an-increasingly-complex-regularly-interrupted-and-noisy-world/</link>
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		<title>By: Daniel Young</title>
		<link>http://justanother24hours.com/public-relations/simplicity-still-the-key-to-effective-marketing-in-an-increasingly-complex-regularly-interrupted-and-noisy-world/comment-page-1/#comment-10204</link>
		<dc:creator>Daniel Young</dc:creator>
		<pubDate>Mon, 02 Nov 2009 08:26:29 +0000</pubDate>
		<guid isPermaLink="false">http://justanother24hours.com/?p=965#comment-10204</guid>
		<description>Agreed. It is an easy thing to say. I didn&#039;t say it was an easy thing to do but the most talented people make it seem very easy - often the insights are staring us in the face but we can&#039;t see the woods for the trees. Put another way, I suppose I would say: avoid the temptation to over-complicate.</description>
		<content:encoded><![CDATA[<p>Agreed. It is an easy thing to say. I didn&#8217;t say it was an easy thing to do but the most talented people make it seem very easy &#8211; often the insights are staring us in the face but we can&#8217;t see the woods for the trees. Put another way, I suppose I would say: avoid the temptation to over-complicate.</p>
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		<title>By: Paul Weiss</title>
		<link>http://justanother24hours.com/public-relations/simplicity-still-the-key-to-effective-marketing-in-an-increasingly-complex-regularly-interrupted-and-noisy-world/comment-page-1/#comment-10083</link>
		<dc:creator>Paul Weiss</dc:creator>
		<pubDate>Fri, 30 Oct 2009 21:20:52 +0000</pubDate>
		<guid isPermaLink="false">http://justanother24hours.com/?p=965#comment-10083</guid>
		<description>I think it&#039;s very easy to say that you need to boil down marketing and get it to the core.  That&#039;s very hard to do, and takes not only an intimate knowledge of the product and it&#039;s benefits, but also it&#039;s customers and how they will use it.

Paul Weiss
blogs.vbpoutsourcing.com</description>
		<content:encoded><![CDATA[<p>I think it&#8217;s very easy to say that you need to boil down marketing and get it to the core.  That&#8217;s very hard to do, and takes not only an intimate knowledge of the product and it&#8217;s benefits, but also it&#8217;s customers and how they will use it.</p>
<p>Paul Weiss<br />
blogs.vbpoutsourcing.com</p>
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