Posts Tagged ‘brand’

Use of social video sharing sites by top brands in Australia

June 15th, 2010 by Daniel Young | 2 Comments | Filed in Public Relations, Social media

Over the last six weeks we at Burson-Marsteller Australia have been working on a study into the use of free social video sharing sites by top brands in Australia. (more…)

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Corporates need to socialise brand websites

June 11th, 2010 by Daniel Young | No Comments | Filed in Media, Social media

I was delighted to have an opinion piece run in the Media & Marketing section of today’s Sydney Morning Herald.

The article makes the point that companies need to make their brand websites more social, personal, human and interactive. We’re already seeing a lot of brands moving in this direction with corporate blogs and  community content built into their branded website experience. (more…)

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