New media in the 2007 Australian Federal election
Politics, Social media | (0)
Just got in from a presentation at the Australian Centre for Public Communication, a faculty within the University of Technology Sydney (UTS). Professor Jim Macnamara presented the results of a research report entitled E-Electioneering: Use of New Media in the 2007 Australian Federal Election.
The objectives of the research were to:
Capture data on the frequency and type of new media used by Australian Federal politicians, parties, interest groups and activists
Provide an analysis of the new media used to identify the range of viewpoints and the level of interactivity and community engagement attempted or achieved
Overall, the level of engagement achieved had been ...
Tagged:
blog,
discourse,
election,
facebook,
federal,
habermas,
howard,
myspace,
rudd,
Social media,
uts,
youtube