Readers should fund online media and that includes journalism and blogs
Media | (1)
The business model that underpins print media is under pressure as a result of the competition that is presented by free online media in the form of news sites and blogs. Publishers are grappling with a range of questions:
Will digital advertising revenue alone support quality journalism?
Will readers pay for quality content?
Will micro-payments scheme work on a pay as you go basis?
What will happen if I start charging for content but no-one else follows suit?
Can we maintain objectivity within an advertising-only funded revenue model?
The Internet has caused massive fragmentation of the media landscape, bloggers and news sites have sprung up that ...